Enterprise

The Entrepreneurial climate is in a particular evolutionary, structural and aggregative phase. From the franchising originated from expanded familiar groups' will to deploy on the territory new foreign structures to the smaller commercial groups, the demand for greater attention to certain problematic has been feel by CA.ST. GROUP which has put up specific interior divisions to develop aimed solutions. Starting from concepts tied to Customer Care and Customer Satisfaction we created accurate methodologies for the development of Plans of Feasibility (new openings; evaluations, ecc.), brand awareness, top level distribution and the analysis of plans that aim to study and evaluate the actions used to increase the business towards the End User. Applying schematic and set up methodologies to certificated norms, CA.ST. GROUP can examine the cost/benefits of every action of the market before it happens and without it being commissioned without detailed evaluations on the return on investment. All this has been possible thanks to the synergies that CA.ST. GROUP has put together with leading structures in complementary fields as the communicative study, the corporate structure and the directional/formative advising.